Territories
UK
O&O's initial experience was built upon a thorough understanding of the dynamic UK market across all media and entertainment sectors. UK focused work still accounts for the majority of our assignments.Core European Territories
A growing number of our assignments in sectors such as sport, TV production and TV broadcasting have involved detailed analysis of certain continental European territories. Those most often analysed include Germany, France, Scandinavia, Ireland and Benelux. We have now built up a significant knowledge base covering these core European territories.Lead Indicator Non-European Markets
Analysis of certain broadcasting and entertainment sectors requires a fairly detailed knowledge of the USA market, while coverage of sectors such as mobile content and broadband require coverage of relevant lead indicator markets such as South Korea and Japan.Emerging Territories
Our work across sport, TV and packaged entertainment has also involved projects covering some of emerging markets of Eastern Europe (Poland, the Czech Republic, and Hungary), as well as the emerging global economies of India and China.